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Why Consistency Builds Trust... And How to Make It Work for Your Podcast
You might think consistency is just about feeding the algorithm or chasing views. But here’s the truth that really matters: Consistent content builds trust — with your audience and with yourself. Whether you like it or not, your audience has a reputation of you. They trust you to show up… or to occasionally drop in… or to disappear altogether. That relationship, even a one-to-many relationship, is built on trust. Podcasting is no different. When you consistently deliver episo
4 days ago2 min read


Monetization Takes Time... And How to Make It Work for You
If you’re thinking about starting a podcast, one of the questions I hear most is: “How soon can I get sponsors? When will I start making money?” I get it. Monetization is the dream for many podcasters. But here’s the reality check upfront: less than 1% of podcasts actually monetize or bring in recurring sponsorships. Sure, some platforms like RSS.com or Buzzsprout offer monetization options. It might feel exciting at first... but realistically, you might earn less than a penn
Jan 222 min read


Are You Making These Podcast Intro Mistakes?
A prospective client came to me excited about her podcast intro. She’d handed us an existing intro she loved.... packed with calls to action and info... but I couldn't tell her to roll with it. Why? Because she’d completely missed the real point of an intro. If you’re struggling with your podcast intro, you’re not alone. Most podcasters overthink this part. They feel pressured to cram it with: Show name Host name What the show is about Target audience Multiple calls to action
Jan 152 min read


Why Your Podcast Isn’t Growing... And How to Fix It
You know the show. Great ideas, awesome guests, a clear niche. Everything feels right, yet the subscriber count, downloads, and followers just aren’t moving like you hoped. Sound familiar? This might be your show. Or a show you care about. The reason isn’t some secret algorithm hack... it’s often simpler than you think. As a podcaster myself, I get it. Starting a show is tough, and growing it? Even tougher. If your podcast isn’t growing, it’s likely because of a couple small
Jan 112 min read


Planning Your Podcast for 2026: 5 Trends to Watch
Plan now, win later. As 2025 winds down (and yeah, I'm also still wondering how it went by so fast), it’s the perfect time to plan your...
Jan 12 min read


Storytelling Secrets: Make Your Clients the Hero
Here’s what a lot of content creators miss: the best stories don’t just entertain... they inspire action. For coaches, one of the most...
Dec 25, 20252 min read


Authenticity vs. Polish. What Wins in Podcasting?
So you’ve got a brilliant coaching message, but your podcast launch keeps getting delayed because you’re worried about sound quality,...
Dec 18, 20252 min read


The ROI of Podcasting for Coaches: More Than Just Downloads
If you’re a coach measuring podcast success purely by download numbers.... Stop. Right. There. Downloads are like counting how many...
Dec 11, 20252 min read


Turning Listener Trust into Business Growth
Trust is the currency of coaching. You can have the slickest podcast, the funniest posts, or the most inspirational content.... but if...
Dec 4, 20252 min read


Three Mistakes Coaches Make When Sharing Their Story
I was at a networking dinner the other night when one guest dominated the table with nonstop talk about himself... his job, his car, his...
Nov 27, 20252 min read


From Podcast Episode to Client Conversation: A Repurposing Roadmap
Your podcast is more than just content. It’s a conversation starter, a relationship builder, and yes, sometimes even a guilt free excuse...
Nov 20, 20252 min read


The Role of Vulnerability in Storytelling
When we think of storytelling as coaches, we often picture a highlight reel: wins, triumphs, shiny success moments, and maybe even the...
Nov 13, 20252 min read


Storytelling in Sales Calls: Why It Works
A friend of mine was nervous about a big sales call. She had rehearsed every line, memorized every feature of her service. But halfway...
Nov 6, 20252 min read


From Content Overwhelm to Content Flow: A Coach’s Guide
Ever feel like you’re constantly creating content but not actually getting anywhere? Like you’re running on a hamster wheel, except the...
Oct 30, 20252 min read


Podcasting as a Trust Building Tool for Coaches
Coaches often ask me: “Do I really need a podcast?” And my answer is: YES! (if you want your audience to trust you faster than a dog...
Oct 23, 20252 min read


The Surprising Power of “Micro-Stories” in Building Trust
You’ve probably seen it... a toddler waddles into the background of a serious Zoom call, waving a toy sword or demanding a snack....
Oct 16, 20252 min read


Why Coaches Need a Story Strategy, Not Just a Sales Strategy
Last month, a friend told me about a coworker who hit “Reply All” by mistake. What started as a simple “Got it, thanks!” turned into 47...
Oct 9, 20252 min read


Let’s Talk Podcast Guesting Fees (and Why They’re a Bad Look)
There’s a growing trend of podcast hosts charging guests to appear on their shows. And while “monetization” sounds good on paper, here’s...
Oct 2, 20252 min read


Biggest Audiobook Narration Mistakes (and How to Avoid Them)
Narrating an audiobook sounds easy.... until you hit record. Suddenly your voice feels weird, your mouth is making new noises, and that...
Sep 25, 20252 min read


Why Podcast Guesting Can Transform Your Speaking Business
If you’re a speaker, your best marketing tool is your voice. So why limit it to the stage? Podcast guesting is one of the most powerful...
Sep 18, 20252 min read
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